Sometimes old dogs need to learn new tricks. IPFS is one of the largest providers of insurance premium financing in North America and is constantly innovating to stay ahead of their competition. Their website, however, left something to be desired – it was outdated and they knew it. That’s why they turned to FMK Agency.
FMK Agency worked with IPFS through every step of their website refresh. We worked with decision makers to establish an ideal sitemap for user flow and conversion. Then, helped their content team perfect their on-page copy and page structure. We helped their design team find the perfect template for the new website and customized it to their liking. Finally, we brought it all together to create a site with the perfect mix of design, class, and professionalism.
Oh, did we forget to mention that we migrated their CRM to Hubspot at the same time? We worked tirelessly to rebuild all of their forms, flows, and user-bases in the new system so that they could seamlessly coordinate their marketing and sales efforts with any website changes – all without delaying their launch timeline.
See the new website and everything that IPFS has to offer at ipfs.com.
